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BA (HONS) In Tourism Management with a specialism in hospitality | Asia Pacific University APU
Description
BA (HONS) In Tourism Management with a specialism in hospitality at Asia Pacific University APU equips you with practical business leadership, operations, marketing, and strategic management skills for modern organisations.
You will study management fundamentals, innovation, people management, enterprise systems, business research, and strategic decision-making, with internship exposure and project-based learning to prepare for management careers.
BA (HONS) In Tourism Management with a specialism in hospitality | Asia Pacific University APU
Entry Requirements
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PTPTN Loan Selection
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Fee Breakdown
- Scholarship up to RM 0
- Voucher: RM 0
Why Apply Through E-Square?
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- Team assistance to reduce uncertainty
- Clear and transparent application process, no additional application service fees
- Full 1-on-1 application support throughout
- Assistance in understanding and applying for suitable on-campus and off-campus scholarships
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- Maintain long-term cooperation and official communication channels with local universities
Self-apply
- Need to research admission policies, application requirements, and deadlines independently
- Preparation, review, and submission of application materials need to be completed independently
- Need to communicate with the university and follow up on application progress independently
- Scholarship information needs to be inquired independently, and eligibility needs to be judged independently
- Accommodation, entry, and visa-related matters need to be understood and handled independently
- If encountering changes in application procedures or policies, need to respond and resolve independently
About E-Square
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As a professional study consultancy agency, E-Square has received in-depth coverage from two major well-known Malaysian media outlets, Sin Chew Daily and China Press, demonstrating our professional strength and good reputation in the field of study services.
Course Structure
- Introduction to Management
- Business and Communications Skills
- Digital Thinking and Innovation
- Accounting Skills
- Marketing
- Specialised Modules:
- People Management
- Introduction to Hospitality and Tourism
- Introduction to Services Management
- Legal Aspects in the Hospitality and Tourism Industry
- Fundamentals of Entrepreneurship
- Elective Module:
- Introduction to VRAR and Metaverse
- Common Modules:
- Digital Marketing
- Business Research Methods
- Specialised Modules:
- International Cultural and Communications
- Innovation Processes
- E-Tourism
- Hospitality and Tourism Revenue Management
- Retail Travel Operations
- Ticketing and Computer Reservation System
- Geography of Travel and Tourism
- Elective Modules:
- Consumer Behaviour
- Sports and Recreational Tourism
- Sports and Recreational Facilities Management
- Elective Modules (Choose 1):
- Managing Finance OR Financial Management
- Internship (16 weeks)
- Specialised Modules:
- Crisis Management and Communications
- Sustainability in Tourism and Hospitality Industry
- Managing People and Performance
- Meetings, Incentives, Conventions and Exhibitions
- Investigations in Tourism Management
- Venture Building
- Final Year Project
- Tourism Policy, Planning and Development
- Monitoring and Evaluation of Services Management
- International Tourism Marketing
- Elective Module:
- Tourism in Action
- MQA Compulsory Subjects:
- Appreciation of Ethics and Civilisation (M'sian Students)
- Malay Communication Language (Int'l Students)
- Philosophy and Current Issues
- Workplace Professional Skills
- Integrity and Anti-corruption
- Co-Curriculum
Future Career Prospects
- Tourism Manager
- Travel Consultant / Travel Agent
- Tour Operations Manager
- Event & Conference Manager
- Destination Marketing Executive / Manager
- Hospitality Manager
- Airline Customer Service Executive / Manager
Bukit Jalil Living Expenses
Additional Information
Course : Degree
Language for Teaching: English
Course Start Date: Mar
Course Start Date: Jul
Course Start Date: Sept
Course Start Date: Nov
Province/City: Kuala Lumpur
Annual Course Fees : Between RM 20k - 40k
Country: Malaysia
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