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Bachelor of Business (Honours) in Entrepreneurship and Marketing | Inti International University
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Bachelor of Business (Honours) in Entrepreneurship and Marketing | INTI International University
The Bachelor of Business (Honours) in Entrepreneurship and Marketing at INTI International University, Nilai, combines enterprise building with modern marketing—insight, positioning, digital channels, and customer value—within a broad business curriculum spanning finance, people, operations, analytics, and international trade.
Across three years you will move from core business foundations to consumer behaviour, innovation, digital and global marketing, research, and small-business management, then into entrepreneurship labs, venture financing, franchising, and a capstone-style business plan with internship, preparing you to launch, grow, or lead in commercial and entrepreneurial settings.
Is this course for you?
Entry Requirement
Select Scholarship
PTPTN
Esquare waiver
Tuition Fee Breakdown
- Scholarship up to RM 0
- Voucher: RM 0
Why Apply Through E-Square?
Apply via E-Square
- Team assistance to reduce uncertainty
- Clear and transparent application process, no additional application service fees
- Full 1-on-1 application support throughout
- Assistance in understanding and applying for suitable on-campus and off-campus scholarships
- Provide information and guidance related to accommodation and entry visas
- Maintain long-term cooperation and official communication channels with local universities
Self-apply
- Need to research admission policies, application requirements, and deadlines independently
- Preparation, review, and submission of application materials need to be completed independently
- Need to communicate with the university and follow up on application progress independently
- Scholarship information needs to be inquired independently, and eligibility needs to be judged independently
- Accommodation, entry, and visa-related matters need to be understood and handled independently
- If encountering changes in application procedures or policies, need to respond and resolve independently
About E-Square
E-Square Receives Widespread Attention from Malaysian Mainstream Media
As a professional study consultancy agency, E-Square has received in-depth coverage from two major well-known Malaysian media outlets, Sin Chew Daily and China Press, demonstrating our professional strength and good reputation in the field of study services.
Programme Structure
- Business Accounting
- Business Communication
- Business Ethics
- Economic Principles and Issues
- Entrepreneurship
- Financial Management
- Human Resource Issues and Strategies
- Information Management
- International Business
- Marketing Principles
- Operations Management
- Organisational Behaviour Management
- Analytics for Business
- Consumer Behaviour
- Creativity and Innovation in Entrepreneurship
- Digital Marketing
- Global Marketing
- Marketing and Sales Management
- Marketing Research 1
- New Product and Innovation Management
- Service Marketing
- Small Business Management
- Strategic Management
- Coaching and Consultancy for Entrepreneurship
- Business Plan
- Digital Entrepreneurship
- Entrepreneurship and Franchising
- Entrepreneurship Lab
- Financing for Entrepreneurship
- Marketing Research 2
- Technology Entrepreneurship
- Internship
Compulsory
- Appreciation of Ethics and Civilisations (Local Students)
- Philosophy and Current Issues
- Integrity and Anti-Corruption
- Co-curriculum
- Bahasa Kebangsaan A*
Electives (choose one)
- Corporate Social Responsibility
- Design Thinking
- Presentation Skills
Future Career Prospect
- Business Owners
- Entrepreneurs
- Executives in the fields of Business
- Marketing
- Sales
- Human Resources
Nilai Living Expenses
更多信息
课程: Degree
授课语言: English
开课: Aug
课程领域: Economics and Management
省份/城市: Negeri Sembilan
年度学费: Above RM 40k
国家: Malaysia
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